Communication is the Key to Success

Communication takes place on a daily basis and in various forms. One way communication takes place is through the use of blogs. There are a few key elements to remember about blogs. The main thing to remember is that they must serve a purpose in order to captivate your reader and keep their attention. “The biggest challenge is to get your target audience to read your blog” (Nobles, 2011). You want your readers to continue to come back to your blog on a regular basis. If you cannot keep your audience interested in it then it will lead to the failure of your blog.

“Defining the key demographics of your readers based on what your specific “niche” is will help set the tone for your future pieces” (Macale, 2011). The type of audience your blog will attract will be based upon what your blog is about. Once you have an idea of who your target audience will be you should write in the proper tone to address them.

The design and content of your blog is very important and helps your blog stand out. These two factors are important because they will help impact the attention your readers give your blog. If the design is nice and easy to follow and understand it will attract more readers. The content is also important. You don’t want to have too much content to where it is distracting, but at the same time you don’t want to have too little content.

Blogs are a nice way to communicate with your audience. It is important to remember who your target audience will be and to design your blog to meet the needs of your audience. Your audience’s first impression of your blog will be very important and will be a deciding factor determining whether or not they will be following your blog.

References

Macale, S. (2011). These tips will help define your blog’s target audience. Retrieved on April 16, 2012 from http://thenextweb.com/socialmedia/2011/09/19/these-tips-will-help-define-your-blogs-target-audience/.

Nobles, R. (2011). BLOGS WITH A PURPOSE. Retrieved on April 16, 2012 from http://www.searchengineworkshops.com/articles/blogs-purpose.html.